It began with the rise of platform-based business models that now drive our economy. Recently, Gen AI applications have taken this transformation to a new level. Just like in many other industries, AI is transforming the way we travel and experience the world. It’s not just about technology—it’s about making our journeys more personal, seamless, and sustainable:
AI isn’t just changing the way we book trips—it’s redefining the whole experience of travel. We’re stepping into an era where every journey is more personalized, efficient, and environmentally conscious.
Lital Marom is a keynote speaker, AI visionary, and strategic advisor who empowers executives to work smarter and scale faster with AI. An engineer-turned-entrepreneur who has lived in 10 countries and founded four companies, she helps leaders turn disruption into growth and build future-ready organizations that scale and lead. A Forbes Coaches Council contributor since 2018, she advises Fortune 50 leaders on AI, innovation, leadership, and business transformation.
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