Lital led the global strategy and sales of Fortune 100 corporations across three continents before going on to found four enterprises: Unfold Media Group, the BDN Ventures, Beyond and the Academy of Tomorrow.
Lital founded the boutique consulting firm Unfold Media Group, where she works with companies to design their strategic direction by understanding the applications of distributed ledgers (blockchain), and emerging technologies (such as artificial intelligence, machine learning, IoT and data). Assessing growth gaps to drive both internal pilots and investments in external disruptors, with the mission to grow and scale the business. She founded the Academy of Tomorrow with the mission to shape the next generation of global leaders and innovators, equipping youth with new skills and linking them to jobs.
A sought-after keynote speaker, a researcher, corporate innovator and a frequent lecturer of innovation, business models and exponential technologies. She applies her extensive research to leading recurring Master Classes at Spark Institute, IBS Business School and Singularity University. She is a keynote favorite who has spoken at PechaKucha Vancouver, TEDx Amsterdam, and a long list of industry conferences including MEF, IAB, GSM, Mobile World Congress (MWC) Asia, NAB and iHollywood.
Lital started her career in engineering and product management in Israel and Europe. She is a thought leader on agile business processes, impact and transformation towards digital businesses. She holds a computer science and business degrees from the Interdisciplinary Center Herzliya. She studied investment banking at NYU’s Stern School of Business, Transformative Strategies and Artificial Intelligence at MIT’s Sloan School of Management, and is a fellow of THNK School of Creative Leadership.
In her work, Lital introduces corporations to:
• How can you use the data you’re already capturing to grow into new markets? She shows how the artificial boundaries around your business start to dissolve when you have a data strategy. She explains “the network effect” and shows how you can leverage it as a foundation for a data-driven business that’s primed for exponential growth.
• What needs to happen before you can transition from a traditional pipe business model to a platform business model? She shows you how to stay relevant by determining what real value you can offer your users.
• How has technology shaped different industries and reshaped market interactions among industry players? Augmented reality, machine learning, the internet of things—she shows you how they are useful to your business and how to create the foundation to plug them into what you’re doing. She helps you create the blueprints for growth.
“Lital’s energy and enthusiasm are infectious. She 'gets it' better than most.” —Dr. Gabor Pete, Head of IoT, Vodafone Hungary
“She has an uncanny ability to sort through all the hype and focus on the developments that are really going to make a difference.” —Dr Stefan Ross, General Manager at Trocellen GmbH